News
To find out more about all the latest Koolivoo services, programs and projects please take the time to sign up below for the Koolivoo News. The informative newsletter will make sure you are completely up to date on all the latest Koolivoo news.
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White Label Marketing Programmes
Date: Jun 29th 2010
Elite Indian Ocean 2010-2012
All our partners are delighted with the publication finish and are shaping their promotional activities around these marketing assets in their markets. You can view the final various versions of these splendid publications here:
World Market Travel
Art of Travel
Auderney
Classic Safari Company
Dreamtime
Linara Travel
Ultra Marina
The Ultimate To Do List – Australia, New Zealand & Fiji. 2010-2012 Third Edition
We are in the final production mode for this publication and our partners are really pleased with the design, experiences and product presented. The copy has been edited by talented writer Adam Skinner and our translation teams have almost completed their task of bringing the values and quality of copy into their native languages. The Publication is in final production and will be in market by mid August including being launched at Virtuoso Travel Mart in Las Vegas.
Click here to download a sample spread of this publication:
Great Barrier Reef Spread
Glacier & Alpine Spread
Mainstream Australia / New Zealand 2011-2012
Launched at ATE, the third version of the Koolivoo Mainstream publication is proving very popular with over a third of the publication already confirmed. Our growing list of wholesale partners ensures an ever increasing leverage distribution opportunity for suppliers. However we will be reducing the amount of products in some regions due to over supply so do not delay in your acceptance. Don’t miss this opportunity to participate in one of the best distribution opportunities available for suppliers.
Click here to view the Supplier proposal
For Wholesalers, please contact Chris McKinley, Emma Maroske or +61 7 40412822
Mainstream Africa, Indian Ocean & UAE 2011-2012
Our partners have requested we produce the inaugural version of this programme for delivery into market by December 2010. We are currently finalizing partnerships for USA, Australia, UK and Finland, we have advanced negotiations with Swedish and Norwegian partners and an expression of interest received from an Irish partner. Following Chris's visit to Indaba and the Arabian Travel-Mart, we are confident that the programme will offer the most relevant line up of mainstream products and services for Africa, Indian Ocean & UAE brochure for 2011-2012.
As with all our programmes please do not delay your acceptance to ensure we can meet the marketplace's booking and travelling cycles. For partners expressions of interest, please contact Chris McKinley, Emma Maroske or +61 7 40412822
Production Timeline
- Elite Indian Ocean: Printed.
- The Ultimate To Do List – Australia, New Zealand & Fiji: Sales Complete, In-market August/September 2010.
- Mainstream Australia & New Zealand – ON SALE, In-market December 2010.
- Mainstream Africa, Indian Ocean & UAE: Expressions of interest, please contact Chris McKinley or Emma Maroske In Market December 2010.
- The Ultimate To Do List - Indian, Nepal & Bhutan 2011-2012: Expressions of interest, please contact Chris McKinley or Emma Maroske
- The Ultimate To Do List - South America 2011-2012: Expressions of interest, please contact Chris McKinley or Emma Maroske
- Mainstream Pacific 2011-2012 - Expressions of interest, please contact Chris McKinley or Emma Maroske
- The Ultimate to do List - Africa 2011-2012 - Expressions of interest, please contact Chris McKinley or Emma Maroske
Read More
Hotel Group Directories Done Easy
Date: Jun 29th 2010
With over 140 Hotels and Resorts The Mantra Group were looking for a much better way to manage their Groups and Brand Publications. The evolving portfolio of properties meant that their print material became redundant in a short period therefore the capacity to self manage the product portfolio and design proofing as changes occurred. We introduced their Brand Team to Didgigo our digital asset management and promotion building online platform. In record time the team built their pagination of product, proofed and printed four publications.
"The simple work process managed by Didgigo ensured an easy run for the production of multiple directories – something we hadn’t experienced previously with conventional agency processes. The team at Koolivoo ensured we met our deadlines with a minimum of fuss and in a professional and understanding manner despite our last minute changes."
"Not only did we enjoy significant cost savings we have the enduring benefit of our content easily accessed and applied for future publications."
Kerry Gunther
Mantra Group - Marketing Services Manager - Brand
Read More
Save Time and Money with Koolivoo's Partner Website Content Feeds
Date: Jun 29th 2010
Koolivoo has developed the technology to deliver rich quality product content to our partners websites via our database driven content feeds.
The database stored content offers real time information and an attractive presentation of destinations and product details which include descriptions, features, maps, images and a contact mail form.
The content feeds allow for re-branding of white label data to further service your clients with a comprehensive online component whether as a stand alone promotional option or combined with our printed white label productions.
View our Australia and New Zealand Mainstream content feed by clicking here.
Contact us for more information.
Read More
Koolivoo’s Cruisey Day Out
Date: Jun 29th 2010
Recently the staff at Koolivoo were treated to an afternoon off. (Yes occassionally I let them out).
Our lovely friends at Enterprise Charters had invited us up to Port Douglas to have a little site inpsection of their vessel.
Well this truly maginficient craft was the Ultimate treat for our staff. The afternoon surpassed everyones expectations with a short cruise to Low Isles, snorkeling on the Great Barrier Reef amongst the amazing marine life including turtles, coral trout and a well hidden 2m shovel nose shark.
Following our swim we were spoiled with champagne a range of gourmet tapas including natural oysters and the most amazing duck crepes and much more.
Our grateful thanks to staff whom made this an unforgetable afternoon, to Sally and Rod our sublime hosts, thankyou.
For me who couldn’t make it and then Sally mentioned I could do an overnight experience, I will be up soon.
Look this one up, truly an Ultimate To Do for all your clients and yourselves.
www.stargatemarine.com
From Alisas’ Desk, stay tunned for our next outting news
Read More
Elite Australia Experiences
Date: Jun 29th 2010
The most recent version of the Elite Australia experience programme is available for viewing. The programme operated by Outback Encounter and distributed by their key significant partners globally represents the most premium products in Australia.
Click here to view.
Read More
Cruise Galapagos - New Website
Date: Jun 29th 2010
One of our key clients in the UK requested we develop an online presentation for them to grow their promotion of cruising in the Galapagos. Our design and development team worked closely with the client to deliver a site which we are very proud of presenting. The site present the business as the only specialist cruise agent in the UK for the destination.
Click here to view.
Read More
Wholesale Business Sentiment Survey
Date: Mar 17th 2010
Recently we sent a survey to all our wholesale partners regarding the sales activities for the months of January and February 2010.
These months are regarded as the busy sale periods for travel later in the year particularly from the Northern Hemisphere.
The results are very encouraging and a good sign for all supplier partners that our relationships and work with key partners should bring positive results in this year. Whilst 2009 was a very difficult year economically the survey results also indicate that people are travelling again in encouraging numbers and are prepared to spend.
Read More
Search Engine Optimisation, Please Explain?
Date: Mar 17th 2010
Reguarly clients ask us about search engine optimisation and how it can benefit their internet presence?
Dean Milverton, the Koolivoo SEO project manager explains "search engine optimisation is the process of naturally (organically) increasing websites traffic through improving search engine ranking positions based on targeted and relevant keywords."
Dean suggests that this process can be broken down into 6 logical steps:
- Keyword Analysis and Selection
- Search Engine Friendly Website Structure and Design
- Unique Keyword Rich Content
- Meta Data Creation
- Backward Link Creation
- Monitoring and Modification
Read More
Welcome Emma
Date: Mar 17th 2010
Koolivoo welcomes Emma Maroske to the team as Sales & Product Manager. Emma’s wealth of experience as International Travel Sales Consultant at Flight Centre and her previous role as Assistant Product Manager of Stella Travel Services UK will be an asset to the Sales & Production departments at Koolivoo. Emma recently moved to Cairns from London to live with her Australian husband....Read More
Transform your brochures for use on the Web.
Date: Mar 17th 2010
Enjoy the realistic feel of a brochure with our page flipping software. We produce and customize many brochures, catalogues and presentations quickly and cost effectively. This allows your clients to zoom, print, save and use the simple content navigation. All web brochures are stored on your web server and can be saved to CD/DVD for distribution at Trade and Consumer shows.
View examples of our web brochures here.
For more information, contact Glenn Fawcett
Read More
Current Programmes
Date: Feb 17th 2010
The Ultimate To Do List - Australia, New Zealand & Fiji
Koolivoo in conjunction with ATS Pacific are in production of the 3rd edition of this successful programme. With a high calibre of wholesale partners and incredible products, we are set for another impressive publication....Read More View Online Brochure
Participation Opportunities: If you would like your product to feature within this programme, please contact Chris McKinley.
Elite Indian Ocean Publication
The luxurious and tempting presentation of Elite Indian Ocean is currently being proofed by supplier partners and will be finalised by mid March....Read More View Online Brochure
Participation Opportunities: close 22nd February, if you would like your product to feature within this programme, please contact Chris McKinley.
Honeymoon Islands of the Pacific Publication
The non English Language version of the honeymoon islands publication is currently being translated and will be finalised by the end of February 2010. Participation Opportunities are closed for this publication....Read More View Online Brochure
Recently Completed Programmes
Date: Feb 17th 2010
The Ultimate To Do List – Southern & East Africa :
Released in July 2009, This was our first programme in this region which followed the successful formulae of presenting experiences. Desert and Dunes, Conservation, Community, combined with Grand Houses and Villas and Gourmet to name a few experiences, provided a new look at these timeless destinations. All wholesale partners reported growth in interest and sales from the programmes....Read More View Online Brochure
Partner Update by Classic Safari Company, Australia:
September the 9th 2009 saw the launch of the Ultimate To Do List Africa programme....Read More
Mainstream Australia & New Zealand:
With Partners in Finland, Germany, Italy, Norway, UK the 2010 Mainstream brochure production has been very successful due to the integration of the brochure builder online application....Read More View Online Brochure
Partner Update by Aktiv Resor, Finland:
We are very pleased with the cooperation with Koolivoo during the production process and the outcome of the new brochure....Read More
Do you need an online marketing strategy and budget?
Date: Feb 17th 2010
To answer this question simply, YES.
For tourism businesses the internet is continuing to be a vital channel of distribution and revenues. With almost 65% of travellers using the internet to research and plan their trips, recent studies have shown that only approx 10% of business websites have been well planned and optimised for the major search engines which can generate up to 90% of your website traffic.
Read more
Australia New Zealand Mainstream Brochure
Date: Jan 6th 2010
After four months of extensive work we are pleased to announce that the 201011 Australia And New Zealand Mainstream Brochure has been completed. The partners are very happy and we are filled with satisfaction as our investment in our own propriety brochure builder software enabled us to reduce the production time and costs by 50%.
The publication features over 567 of Australia and New Zealand's best mainstream touring and accommodation, making it the most comprehensive in each of our partners markets.
World Market Travel Website is Live
Date: Dec 28th 2009
World Market Travel a leading independent specialist agent in Bath United Kingdom are delight to be working with their new website. Koolivoo built their first site a few years ago however the requirement to be able to management their own content meant Koolivoo upgraded the site to include the CMS. We also took the opportunity to revamp the look and usage of the site greatly enhancing the profile on destinations and products which World Market desire to sell.
Go to www.worldmarkettravel.co.uk